Matt, my thinking is sell the accessories to upgrade the products you have in use and improve the products being introduced into the market place. Customers such as myself who own the current T-20's will seriously welcome the versatility of a higher capacity battery because it improves our product, however such a purchase will not replace the features and improvements that come with the Warrior M-20. If I want those higher lumens, I have to pay for them,plain and simple. Many industries make more money in the aftermarket than with the original sale of a new item. Look at Terralux for example and how they used the popularity of the MagLite to their advantage. If I could influence the folks at Olight I'd say manufacture and offer any improvement to your current line that will be attractive to the consumer, be it drop ins, battery tubes, tail cap switches, or any other improvements. I admit I'm no marketing expert, but I am a consumer and the market is competitive. Thanks. Just wanted to add this as an after thought. Looking at this from your perspective it makes good business sense for a couple of reasons. First of all If I can purchase the battery tube upgrade I will need a charger and 18650 battery(batteries), so I will probably buy from Battery Junction. Now that I have the charger and 18650 batteries and I'm enjoying my older T-20's I'm thinking this is great but how about the Warrior M-20? I already have the battery and charger!