if you want it bright and neon looking I suggest you look into CFFL (cold compact fluorescent lighting) for cases. You should be able to get a kit for under $20.... perhaps $12-$15 off ebay that will run off of 12v. for minor lighting you can use 5mm LEDs here and there. I don't recommend high power LEDs mainly because of the cost involved compared to the output the CCFLs are cheapest. Try searching ebay for UV CCFL .
You can try UV LEDs... they are expensive and not very bright compared to CCFL.