Worst Brand/Model Name For Flashlight?

wuyeah

Enlightened
Joined
Nov 4, 2005
Messages
320
The Watchyouseek forum has this thread about the worse watch brand name that I thought it is funny to read. What is the worse brand name or model name in your opinion.
 

Blitzwing

Enlightened
Joined
Apr 15, 2009
Messages
415
Location
Straya
Re: Worse Brand/Model Name For Flashlight?

Fandyfire makes me wonder.

I mean what's a "Fandy" or what does "Fandy" refer to?
 

wuyeah

Enlightened
Joined
Nov 4, 2005
Messages
320
Re: Worse Brand/Model Name For Flashlight?

I was never into the brand name DORCY. For me it sounds girly.
Instead of SUNWAYLED or SUNWAYMAN why not just call SUNWAY
 

Nachtwacht

Newly Enlightened
Joined
Mar 10, 2011
Messages
81
Location
Belgium
Re: Worse Brand/Model Name For Flashlight?

I find the brand name 'Dark Sucks' kind of a strange way to promote a product... (darksucks.com)
 

BigBluefish

Flashlight Enthusiast
Joined
Jan 25, 2008
Messages
1,461
Re: Worse Brand/Model Name For Flashlight?

There used to be a 1 x CR123a extension tube available for I think it was SureFire P and C series lights, called the "Detonator."

I always thougth that was rather poor marketing given the propensity of some poorly manufactured CR123s to :poof:
 

kramer5150

Flashaholic
Joined
Sep 6, 2005
Messages
6,328
Location
Palo Alto, CA
Re: Worse Brand/Model Name For Flashlight?

I find the brand name 'Dark Sucks' kind of a strange way to promote a product... (darksucks.com)


... Well... it does doesn't it?
Go easy on Jason, he's a good guy. His shop is 10 minutes down the street from me. He does a lot of low volume machining and fabrication work for niche / enthusiast industries. Flashlights are his hobby, like all of us.

anyways can't think of any name that really annoys me enough to post here.
 

aimxplode

Enlightened
Joined
May 6, 2011
Messages
371
Location
California
Re: Worse Brand/Model Name For Flashlight?

Another dislike for sunwayman. I don't know why they needed to print the whole website url onto the light..
 

archer6817j

Enlightened
Joined
Aug 9, 2010
Messages
830
Location
Mountain View, CA
Hah! I was going to submit my own name but you beat me to it! I agree that it's...unusual? People seem to remember it though and usually have a good laugh when I tell them in person. At least I don't print it on the lights :)
 

Norm

Retired Administrator
Joined
Jun 13, 2006
Messages
9,512
Location
Australia
Re: Worse Brand/Model Name For Flashlight?

Dark Tort always sounded like some sort of chocolate cake to me.
Norm
 
Last edited:

Brasso

Flashlight Enthusiast
Joined
Jan 17, 2005
Messages
1,638
Location
Alabama
Re: Worse Brand/Model Name For Flashlight?

When I first heard of Gerber, I thought of baby food.
 

ganymede

Enlightened
Joined
Apr 14, 2011
Messages
553
Location
The Pale Blue Dot
Re: Worse Brand/Model Name For Flashlight?

Shiningbeam? Related to the Maoist freedom fighter?
Zebralight? How do you relate Zebra and light? Strip vs ringy beam?
4Sevens? David a Las Vegas goer?
Sunwayman? Fan of TV series "The Highway Man"?
Jillite?
DQG? How about XYZ, BYD, IBM, CNN, FTW, WTF?

There might be some special meaning to the names, please pardon my ignorance...
 

Nachtwacht

Newly Enlightened
Joined
Mar 10, 2011
Messages
81
Location
Belgium
Re: Worse Brand/Model Name For Flashlight?

... Well... it does doesn't it?
Go easy on Jason, he's a good guy. His shop is 10 minutes down the street from me. He does a lot of low volume machining and fabrication work for niche / enthusiast industries. Flashlights are his hobby, like all of us.

Hah! I was going to submit my own name but you beat me to it! I agree that it's...unusual? People seem to remember it though and usually have a good laugh when I tell them in person. At least I don't print it on the lights

No offense meant, Jason. I actually looked at your website and like the machining of your lights. Those Alpha series look really good. I bet you could easily market these to 'higher end' consumers willing to pay for elegant lights. In my opinion the name 'Dark Sucks' doesn't quite suit your products. I rather associate it with some of those $10,00 'tactical' rambo-like flashlights that 14 year old garden ninjas may find 'cool'. The brand name 'Dark Sucks' doesn't inspire confidence to me.

I don't have an MBA, but I can imagine this must be costing you business in the long run.

Be honest, Jason, and spit it out in the group... how much had you been drinking when registering that name? :)
 
Last edited:

Toohotruk

Flashlight Enthusiast
Joined
Feb 16, 2007
Messages
2,718
Location
The Highway to Hell
Re: Worse Brand/Model Name For Flashlight?

Another vote for Sunwayman...I didn't mind Sunway, but then they added the "man" and it sounds weird. Dark Tort sounds strange as well.

And I kind of like Dark Sucks...and the lights are gorgeous!
 

Z-Tab

Enlightened
Joined
Mar 10, 2011
Messages
694
Location
Los Angeles
Re: Worse Brand/Model Name For Flashlight?

Sunwayman is terrible. I agree that the "man" ruins it. Sunway would work better... or at least they could stop putting their name on their lights.

I think Peak has a great company name, but the worst model names in the business. What the heck is an Eiger? A Logan? Very customer unfriendly model names.
 

Norm

Retired Administrator
Joined
Jun 13, 2006
Messages
9,512
Location
Australia
Re: Worse Brand/Model Name For Flashlight?

I think Peak has a great company name, but the worst model names in the business. What the heck is an Eiger? A Logan? Very customer unfriendly model names.

Both are lights from their mountain series. Logan, Eiger.

Norm
 
Last edited:

brembo

Enlightened
Joined
Jun 14, 2011
Messages
203
Re: Worse Brand/Model Name For Flashlight?

Norm said:
Dark Tort always sounded like some sort of chocolate cake to me.
Norm


Well, torte IS a type of cake. Chocolate even. I'd assume the words are pronounced similarly. Beautifully made light too.
 
Last edited:

CheepSteal

Enlightened
Joined
Mar 15, 2011
Messages
337
Location
Terra Australis
Re: Worse Brand/Model Name For Flashlight?

+1 for FandyFire. I mean, cmon, it's not even a word...
Sunwayman is also pretty bad, if I ever carried one, I would not be proud to tell people the brand name.
I also don't like Zebralight..makes me think of some crappy light you'd buy at the zoo for kids.

On the opposite end of the spectrum, Surefire or Terralux are the coolest to me.
 
Top