Panasonic has been a reliable battery and they have good capacity. On sale with a rebate, they cost 15 cents each for AA & AAA. I haven't come across that deal for awhile, however. Ray-O's can be had at regular price for 30 cents each; a tub of 30 is $10 at large stores. 50 cents is too much, even C & D's can go for less than that on sale.
I no longer use rechargeable alkys; they have less capacity, less voltage, less current, they leak, they're expensive. For what the charger & cells cost me, I could buy sale priced, regular, alkalines cheaper & they out performed the rechargeables. Unless there have been recent, major improvements, avoid rechargeable alks.
Maxell has been a disapointment too. They make better recording tape than batteries.