Although I haven't seen a Pal Gold, I did see a Pal unit which came out just before the Gold. The light was brighter, but the beam was very narrow. I was not impressed, as it was so narrow (almost laser like) that I didn't think it was very usable. The Arc-AAA gives off a very usable light to around 10 feet. The light produced from the little Arc-AAA, should make quite an impression. The Arc-AAA fits in the pocket very well and attach it to your key ring, it become available to you at all times. You can't do this with the PAL, unless you don't mind having this bulge to stretch out the fabric around your pockets (but this does give you a reason to get new pants)...