Y.T.
Newly Enlightened
Some thoughts from a newbie based on the complications of a first buying experience. I thought perhaps others might be able to offer some clarity or insight. Apologies that it's on the long side, but I figure I can't be the only person who has encountered these issues.
How does one realistically differentiate the brands?
In the mid- to upper-mid level products it seems like they pretty much all offer similer products at similar prices. Sure Duracell and Coleman are way down there and Surefire is generally up in the high-level tier due to the pricing and specificity. But in the middle area I can't say I've found info that says Inova, Fenix, Nitecore, NovaTac, Olight, Pelican, etc. are really drastically different or one brand is clearly better/worse than another. Or even that one brand is best suited for a certain use or category over another (for example I at least know that Petzl is specialized for climbers). It really seems to just come down to (a) subjective personal preference and (b) what's available when. But how do people even get to the personal preference stage?
Even within a single brand it's a nightmare to make sense of it.
For example, take the Fenix brand. In trying to find the official company site to get an overview of the models offered you get the following: http://www.fenixlight.com , http://www.fenixgear.com , http://www.fenixoutfitters.com , http://www.fenix-store.com , and there are probably more I just didn't discover.
...all of which look nearly identical and offer no clue as to their relation to the official Fenix corporate site. and they don't even offer the same models site to site. Talk about a headache as a potential buyer. And that's just using Fenix as a familiar example, other brands offer their own confusion as well. (I found Inova difficult to wade through.)
And that's just trying to make sense of a single brand. Trying to do model comparison across brands (say an Inova XYZ with a Fenix YYZ with a Nitecore YZZ) is so challenging I honestly just gave up and eventually stuck with a single brand when shopping.
Then there's the issue of specs being inconsistent, both within a site and from site to site.
This makes it hard to compare model to model (within a brand or cross-brands). For example, model ABC1 may be listed in centimeters and grams and offer runtime specs, while model ABC2 may be listed in inches and ounces with no runtime specs. Which not only makes the consumer constantly have to do conversions just to compare basic size and weight, but also makes it difficult to see the benefits of one model over another, or determine the best use for a model. I would think that companies or site owners would make more of an effort at consistency to make shopping easier for customers. (I'm still amazed that the Inova X1, touted in many places, doesn't offer any specs on lumens or runtime. Not on the package or the website. At least no site I could find.)
Then there's the totally confusing naming convention that appears clear to only the manufacters and those intimately familar with them.
Each company seems to utilize a system of letter and number suffixes/prefixes, but what those letters and numbers mean aren't always clear. Worse, they seem to be different brand to brand. For example, Fenix offers a P2D and a PD20, a L1D and a LD10 and each pair look almost identical. Coming to the brand for the first time this leaves you going what-the...? It took me literally days to find a source that stated the PD20 was the newer version of the P2D, at which point I could intuit that anything letter-number-D was old and anything letter-D-number-0 was new. (not knocking the Fenix brand, just using that as a convenient example)
After a lot of poking around I got the general idea that an "0" in a name usually meant AAA, a "1" meant AA, a "2" meant 2xAA or a 1xCR123... so when browsing I could at least gauge size to some extent. But I still have no idea with the "D" means that so many brands seem to tack on to names. Nor what the letter scales signify. After poking around I can see that a "B" series might be the small sizes and a "F" series might be the large ones, but this is rarely ever stated on a site. And what do those letters stand for anyway? a bulb type? an arbitrary assignment? Then there's the issue where the largest model in a B series might appear identical in specs to the smallest model in a F series. Again, with the head spinning.
How is one supposed to sort all that out? Is there some guide somewhere I might've missed?
That would sure help for future purchases. I mean, I don't mind doing some investigation before making a purchase, but even for higher end items it still seems a bit unrealistic to expect customers to invest hours and hours of research wading through models and competitors just to make a single purchase. We are just talking about flashlights here. It took me less effort to buy pro-level computer equipment or a new car. :laughing:
ETA: Honestly, if it weren't for this site and the generously helpful people on it, I would've been completely lost.
How does one realistically differentiate the brands?
In the mid- to upper-mid level products it seems like they pretty much all offer similer products at similar prices. Sure Duracell and Coleman are way down there and Surefire is generally up in the high-level tier due to the pricing and specificity. But in the middle area I can't say I've found info that says Inova, Fenix, Nitecore, NovaTac, Olight, Pelican, etc. are really drastically different or one brand is clearly better/worse than another. Or even that one brand is best suited for a certain use or category over another (for example I at least know that Petzl is specialized for climbers). It really seems to just come down to (a) subjective personal preference and (b) what's available when. But how do people even get to the personal preference stage?
Even within a single brand it's a nightmare to make sense of it.
For example, take the Fenix brand. In trying to find the official company site to get an overview of the models offered you get the following: http://www.fenixlight.com , http://www.fenixgear.com , http://www.fenixoutfitters.com , http://www.fenix-store.com , and there are probably more I just didn't discover.
...all of which look nearly identical and offer no clue as to their relation to the official Fenix corporate site. and they don't even offer the same models site to site. Talk about a headache as a potential buyer. And that's just using Fenix as a familiar example, other brands offer their own confusion as well. (I found Inova difficult to wade through.)
And that's just trying to make sense of a single brand. Trying to do model comparison across brands (say an Inova XYZ with a Fenix YYZ with a Nitecore YZZ) is so challenging I honestly just gave up and eventually stuck with a single brand when shopping.
Then there's the issue of specs being inconsistent, both within a site and from site to site.
This makes it hard to compare model to model (within a brand or cross-brands). For example, model ABC1 may be listed in centimeters and grams and offer runtime specs, while model ABC2 may be listed in inches and ounces with no runtime specs. Which not only makes the consumer constantly have to do conversions just to compare basic size and weight, but also makes it difficult to see the benefits of one model over another, or determine the best use for a model. I would think that companies or site owners would make more of an effort at consistency to make shopping easier for customers. (I'm still amazed that the Inova X1, touted in many places, doesn't offer any specs on lumens or runtime. Not on the package or the website. At least no site I could find.)
Then there's the totally confusing naming convention that appears clear to only the manufacters and those intimately familar with them.
Each company seems to utilize a system of letter and number suffixes/prefixes, but what those letters and numbers mean aren't always clear. Worse, they seem to be different brand to brand. For example, Fenix offers a P2D and a PD20, a L1D and a LD10 and each pair look almost identical. Coming to the brand for the first time this leaves you going what-the...? It took me literally days to find a source that stated the PD20 was the newer version of the P2D, at which point I could intuit that anything letter-number-D was old and anything letter-D-number-0 was new. (not knocking the Fenix brand, just using that as a convenient example)
After a lot of poking around I got the general idea that an "0" in a name usually meant AAA, a "1" meant AA, a "2" meant 2xAA or a 1xCR123... so when browsing I could at least gauge size to some extent. But I still have no idea with the "D" means that so many brands seem to tack on to names. Nor what the letter scales signify. After poking around I can see that a "B" series might be the small sizes and a "F" series might be the large ones, but this is rarely ever stated on a site. And what do those letters stand for anyway? a bulb type? an arbitrary assignment? Then there's the issue where the largest model in a B series might appear identical in specs to the smallest model in a F series. Again, with the head spinning.
How is one supposed to sort all that out? Is there some guide somewhere I might've missed?
That would sure help for future purchases. I mean, I don't mind doing some investigation before making a purchase, but even for higher end items it still seems a bit unrealistic to expect customers to invest hours and hours of research wading through models and competitors just to make a single purchase. We are just talking about flashlights here. It took me less effort to buy pro-level computer equipment or a new car. :laughing:
ETA: Honestly, if it weren't for this site and the generously helpful people on it, I would've been completely lost.
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