Marketing of flashlights

DaveH

Enlightened
Joined
Aug 11, 2000
Messages
207
Anybody notice the MagLites are in the sporting goods department, in their own section? While other camping lights are on a different isle?

And the "regular" ( cheapie ) lights are in a whole different part of the store? Why is that? Why not put them together?

DaveH
 
True, same thing in Thailand.
Never noticed it.
Maybe Siam is getting californicated.
 
I think Mags are thought of as "high end" for the general populace. Many people think of them as the "expensive" lights.

Makes me wanna show them a Sure-Fire price list just to watch their eyebrows!

wink.gif



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Clay Fleischer
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"More light!" -Goethe
 
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