Suprise! Fenix E10 Landed - w/Pics

Fenix truly has an excellent command of English and a wonderful marketing team. Just one question, HTF does it look like a sword?
 
While I can't say I plan on buying one, I do like the idea - a simple, no frills light. For most people that is all they want or need, and fancy UI setups just get confusing and ignored. On the other hand a simple basic light like this looks perfect for all the non-flashaholics out there or as a backup light for keeping about the house.
 
Sorry guys, I'm usually a big fenix fan but I must be missing something with this design. It's quite large for today's stock of AA lights and the single mode still has me scratching me head. I'm wondering what market Fenix is going after with this arrangement.
This really looks good but my only gripe is that it doesn't have at least one more mode.
Maybe a 5-20 lumen and the 55 lumen.
It's a sword now? What? Ever bright swordman? What are they smoking over there in Fenix land? I can't even think about buying this flashlight after all that cringe worthy marketing.
These three posts say a lot of what I'm thinking about this light. I do like the looks of it, but seeing the picture that makes a D10 look small kind of sobered me up a bit!

Don't know that I'm even interested at this point, but a second lower mode would make it a lot more interesting for me too.

What Wade says about their copy too; can't these companies hire someone who speaks the language that they're translating into instead of these Babblefish type translations!?! I write in Japanese, but then I have everything proofread by someone who actually knows that language as opposed to having learned it as an adult and you'd think they could afford to do so pretty easily. Rant off...
 
if they made it in cr123 id buy one but id guess that would be against the targeted market if they did, no non flashaholic would have cr123s 🙁
 
This is in response to the speculation about the market Fenix is targeting with the E10...in early 2009 I was corresponding with the Fenix design team about incorporating neurtal white emitters in lighter-weight products for outdoor sports applications. Among the tidbits disclosed to me was the statement that Fenix had several different prototypes in development, intended for sale in developing countries at lower price points, using AA primary cells. (Think Civictor-style lights; simple interface; reasonable runtime, etc.) The E10 just may be one of the fruits of that effort. This is just speculation on my part, but it would be consistent with Fenix' general product development philsophy.
 
To best honest I had really high hopes that this would be the AA-version of the E01 when I first saw the thread and photo. I could use an AA-alkaline vampire at home, but my original CMG Infinity will do for now.

Probably no brick & mortar market for a "wimpy" light, if that's Fenix's target.

I can still dream about a Valiant Concepts Arc-AA body for the E01 though...I'd buy that for sure.
 
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Among the tidbits disclosed to me was the statement that Fenix had several different prototypes in development, intended for sale in developing countries at lower price points, using AA primary cells.

Is this perhaps why the light hasn't shown up at any US or Canadian dealers?
 
Target marketing at its best. (well once they sort out the Engrish)

I'd rather buy this than the Maglite XL100. Its aimed at the basic user that just wants a quality torch, no blinding output just solid runtime and reliable performance.


Same market segment.
 
To best honest I had really high hopes that this would be the AA-version of the E01 when I first saw the thread and photo. I could use an AA-alkaline vampire at home, but my original CMG Infinity will do for now.

Probably no brick & mortar market for a "wimpy" light, if that's Fenix's target.

I can still dream about a Valiant Concepts Arc-AA body for the E01 though...I'd buy that for sure.
Me too. I could use atleast 5. I already got 3 E01's.

Guess I'll have to do with my home made AA vampire, dodgy soldering and all..
 
Good price, this is probably designed to compete with iTP.

I like how they used a clicky tailcap, better than LD01 (probably, just assuming), this would be much easier to operate as a keychain light than the LD01 or E01.
 
This is in response to the speculation about the market Fenix is targeting with the E10...in early 2009 I was corresponding with the Fenix design team about incorporating neurtal white emitters in lighter-weight products for outdoor sports applications. Among the tidbits disclosed to me was the statement that Fenix had several different prototypes in development, intended for sale in developing countries at lower price points, using AA primary cells. (Think Civictor-style lights; simple interface; reasonable runtime, etc.) The E10 just may be one of the fruits of that effort. This is just speculation on my part, but it would be consistent with Fenix' general product development philsophy.

I guess that may be it -- focus on developing countries. I am from India, and I know it firsthand - the costliest and best Eveready lights we get cost ~$4. Anything above that is "frowned" upon, and will never sell in the mass market of India, because the association of high cost with a flashlight is simply not there. It is okay to spend $10 on a meal at a good restaurant, but spending $10 on a flashlight? This psychological block is very difficult to cross.

Fenix tried setting shop in India, but the flashlights were so prohibitively costly, that they must have sold hardly anything (see fenixlights.in). The E01 costs Rs. 1100, which is ~$23 and is the "entry" level light they had.

So I agree that they are moving towards making simple lights that cost less, and hopefully sell well in a country like India.

-Amarendra
 
I dont suppose this come with a clip does it?

Does anyone know if a zebralight clip will fit on one of these?

I've mentioned this to a few non-flashlight-holics now and it seems they are sold on the long runtime and the one mode. The strange people they are
 
The one I've got did not come with a clip, nor does it fit the clip for my H501. It might fit the clip from my H60, but it's probably too skinny. However, it's got two holes in the tailcap for a lanyard that look like they'd be perfect for a Nitecore clip:




I don't know what size the Nitecore clip's holes are, and the clip would rub on the body when changing batteries, but otherwise it could be a perfect fit.
 
Decided to run one of my Fenix E10 with AW 14500... that's 1.2V above Fenix unofficial limit (3.0V). After 1 week of EDC and evening walk with momentary on and constant-on of 2-5 minutes, here are some findings:

1. using cigar grip style, the light gets very hot, to a point that after my evening walk I found some glue leak inside the positive terminal. Cleaned and all is well.
2. with full-hand holding style, the heat gets dissipate faster thru our hand and no more leaking glue.
3. brightness is...brighter than LD10 R4 Turbo... about the same as MaelStrom 200 lumens... and really very nice creamy white tint :grin2:

so far no :poof: yet... so... you are on your own if you decides to do the same... :poke: for me... the extra 150 lumens and very nice bright creamy white tint is worth the risk!

oh... btw... it draws approx. 1.1A on AW 14500.
 
Sorry guys, I'm usually a big fenix fan but I must be missing something with this design. It's quite large for today's stock of AA lights and the single mode still has me scratching me head. I'm wondering what market Fenix is going after with this arrangement.

I'm a Fenix fan too - infact I used to test their lights for a short while last time.

I think I understand fenix's nomenclature: the "E" line is the budget lights.
The "L", "P" is for professionals.
The "TA, TK" is for military, law enforcement etc.

"L" and "P" are differentiated by battery (L=AAA or AA, P=CR123).
What differentiates the TA and TK is still a mystery to me though. But then again, there are only 3 TA lights around and maybe there will be no more production TAs.(TA30, TA21, TA20)
 
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