Why not buy directly from china?
I just checked, fasstech can deliver to IT, DE, etc....
Because nkon is actually cheaper, even when you factor in shipping.
From Fasttech, buying 20 pcs of Panasonic CR123A industrial would cost me $44.80, inc. shipping.
From nkon, buying 20 pcs of Panasonic CR123A industrial would cost me €29.30 (about $32.70) inc. shipping (to Norway in my case).
A German or Italian would pay tax (VAT), but the numbers would still only be €36.40 (about $40.6), still cheaper than Fasttech.
Aside from price, there's also something about supporting companies that focus on doing something, and doing it well, rather than companies that focus primarily on price. I can drop a mail off to nkon, and get good, fast and detailed responses and opinions, and they help me out if I need it. Great service from them so far.
Don't get me wrong, I buy from Fasttech as well from time to time, but I won't pay extra to get something from them, rather than a European vendor. I will however pay more to buy from a specialised shop, than a generic one (same would apply for an asian specialised shop btw, it's not about being pro-EU, it's about being pro-skills, and pro-small businesses).