Welcome to CPF, Nas7001 🙂
I've seen incan bulbs like this used in light fittings on paintings, where the fitting is attached to the top of the frame with the bulb and shade on an extended arm so the light is thrown back to illuminate the picture. The tube is ~1 inch dia and they are available in varying lengths such as 6, 8 or 10 inches, for different size fittings.
I'll move this to Fixed Lighting, where someone may be able to give you the product name or further details.