I'd like to make a case for maglites. Sure, theyre not the best flashlight, but they're very cheap, focus on driving down costs, made in the USA and quite durable.
Take the MiniMag Rebel 2AA. Lasts about 3 hours in regulation on alkalines, then another 2 or 3 more at reasonable brightness. You guys may not like alkalines, and even i have 6 123A batteries on hand and 4AA Lithium cells, but the average consumer is going to use alkalines and besides they are VERY cheap, in store you can get em for $.50 a battery or less.
If you can name a $20 flashlight thats durable like a maglite, runs for 5 hours of good light output on alkalines, has 45 lumens of brightness for several hours ( on alkalines), and is small and tiny like a miniMag 2AA, id love to see it. Personally, I think the MiniMag 2AA fills a niche, the "cheap long-runtime 2AA flashlight". Most 2AA flashlights comparable in runtimes on alkalines (e.g. the Fenix LD20 R4 will last longer on certain modes) are going to be more expensive.
And of the lights you can find in a retail store for $20, i think the MiniMag 2AA is going to be your best bet, if i had online as an option id look elsewhere, but with retail, your quite limited and Mags are durable, they last a long time, and they are cheap.
Mag also makes some other neat products, like the XL100 which lasts well over 5 hours on alkalines, has infinite modes and is probably the cheapest well-built infinite mode flashlight available at as low as $35-40.
And the Mag 3D Rebel, say what you will about D cells but they are a good size for medium-brightness lights that you expect to last a while. The mag 3D cell light is a great light to store in a cupboard or a refrigerator, knowing that if the power goes out for days, itll last 10 or so hours at least at a brightness of about 30-70 lumens.
