I can't say I really agree with the message that commercial is trying to send. While I can't stand the idea of either sex altering their appearance to try to match the prevailing standard of beauty I don't go along with the idea of "take me as I am" either. Different types are good since we all have our preferences. As it is the types I like are relatively rare. I would hate for them to alter their appearance to try and match everyone else. For example, I don't like the idea of flat-chested females trying to look bigger, or short ones trying to look taller, or Asians trying to make their eyes look Western, etc. However, I do like trying to make the most of your particular type. This doesn't necessarily mean tons of makeup, or even any makeup at all. Rather, it just means keeping yourself healthy, a proper weight, and having a hairstyle which suits your type. Too often I see people complain nobody finds them attractive when they dress slovenly, are 100 pounds overweight, and their whole attitude says they have low self-esteem. Different types are great but I stop short at the whole so-called "fat acceptance" movement. That's where I diverge from the message this commercial is sending. Overweight is unhealthy, and, yes, unattractive. Anyone who might look OK being fat would look way better being normal weight. The model in the commercial isn't obese by any means, but losing 15 or 20 pounds wouldn't hurt her.
I don't find supermodels attractive, either. Way too tall, usually too thin, and with masculine features. Nor do I find that many celebraties attractive, either. Unfortunately, Hollywood long ago went for a certain monolithic standard of "beauty" but that image isn't necessarily what everyone likes.