In light (yes, pun intended) of ARC's apparent decision to change its distribution methods, I was wondering how did you first hear about the ARC brand of flashlights?
For me, I never heard of ARC, that is until very recently while I was reading an article about emergency lighting on Newsmax.com. This article mentioned the ARC brand of lights, among others.
From there, I asked about different types of flashlights, including ARC, on The High Road (a firearms forum), and the members there directed me to here -- CPF.
Like others, I am thinking that by limiting ARC sales to its website, ARC might be overlooking what I believe may be a "hidden value" in having many websites selling ARC flashlights.
That is a MUCH greater potential exposure of the ARC brand -- this type of international exposure is very hard, if not impossible, to put a dollar figure on.
I am afraid that limiting online sales to ARC's own website may be a "penny wise, pound foolish" idea -- but who really knows?
That said, it is up to ARC and ARC alone to determine what's best for their business.
Just my 2 cents.
So, how did you first hear about ARC flashlights?
For me, I never heard of ARC, that is until very recently while I was reading an article about emergency lighting on Newsmax.com. This article mentioned the ARC brand of lights, among others.
From there, I asked about different types of flashlights, including ARC, on The High Road (a firearms forum), and the members there directed me to here -- CPF.
Like others, I am thinking that by limiting ARC sales to its website, ARC might be overlooking what I believe may be a "hidden value" in having many websites selling ARC flashlights.
That is a MUCH greater potential exposure of the ARC brand -- this type of international exposure is very hard, if not impossible, to put a dollar figure on.
I am afraid that limiting online sales to ARC's own website may be a "penny wise, pound foolish" idea -- but who really knows?
That said, it is up to ARC and ARC alone to determine what's best for their business.
Just my 2 cents.
So, how did you first hear about ARC flashlights?