Windscale, we are very open and pragmatic about lights here. Being open, however, doesn't mean we have to believe everything others say. Thus, we are also on the lookout for reliable specs from flashlight sellers, and we like to see valid specs. This has nothing to do with "things made in America pride", so let's drop the pseudo-political fluff right away.
To the point; here's an easy way to fudge the numbers and get 10W, for example:
8.4V*1.2A=10W
...that's 2 fully charged li-ion cells*current (off the battery, not really to the LED?)
Wait, look what happens under load:
7.2V*1.2A=8.6W ~9W
The electronics theory is correct, but that doesn't mean the LED emitter (Luxeon or otherwise) is actually a 7W, 9W, or 10W emitter, which is what some of these advertisements seem to imply... and that is my issue with these lights.
Allow me to reiterate: I do not have an issue with the location of the item. Nor I am quesioning the quality/build/reliability of the light. I'm just highly sceptical of the way they claim them to be 10W, and they way they phrase their advertisement to hype their lights.