I first seriously got into watches about a year before that ceramic bezel craze hit.... and didn't go away. Oh yeah, the bezels look newer, longer. Just don't drop your watch, ever! Especially on concrete. Ceramic has zero give to it. Even the advanced ones. Already know one fellow watch enthusiast who dropped his ceramic-bezel Rolex on the sidewalk. This was a few years ago. So thankfully when his ceramic bezel literally shattered (because that's what ceramic does), he was able to get a very costly replacement for it from Rolex. Guess what's going to happen a decade from now, if he drops it again? Discontinued model, replacement bezel no longer made for it.
No worries, Rolex will be happy to sell you a brand new model. Probably with a bezel made from some other completely ridiculous material that has no business being used on a higher-end luxury watch. And, they'll charge a premium for it. Oh, next year, Mercedes is releasing a new version of their G-Wagon. Lightweight brakes made from aluminum. And for those who aren't into cars, that's the equivalent of releasing a new car model with brakes made from Swiss Cheese.