This looks just like the 1w fauxeon led that came in my 3aaa 1w silver colored light from axshop. It puts out a decent amount, pretty close to a genuine 1w lumileds one.
There are old posts regarding the origin of this emitter. It's also in a AXShop/Fifth Unit light.
It's a Hewlett Packard design used originally for backlighting advertising signs. Got licensed off to China, and the rest is history.
The 1W is pretty bright, somewhat bluish.