Flashlight brand you would want in your store?

A local Military surplus store I frequent is broadening his inventory and seems to be doing a good job of planning.

He contacted Surefire and they want some pretty big numbers, so he has decided not on them. I volunteered to ask here what other brands he should be considering. Quality, broad appeal within the product line, etc What brands should I tell him top investigate?

I would vote for Fenix. Awesome and affordable. I wish my local stores carried them.

I think Fenix would probably be a great choice for the price and brightness. Surefire would be great to have but the price for the average person may turn them away.

Next I would consider Inova.

Carrying the 4Sevens line-up would be pretty neat

Fenix gets my vote, great quality at a good price point

PeaceOfMind said:

Carrying the 4Sevens line-up would be pretty neat

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Yes I forgot to mention Quark the packaging alone is enough to impress.

ElZetta. Close to Surefire quality without the prohibitive dealer commitment. Made in USA.

Malkoff's turnkey lights would also be good.

jhc37013 said:

Yes I forgot to mention Quark the packaging alone is enough to impress.

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Definitely. I'm surprised 4Sevens didn't put up lots pictures of packaging with each model. The doors are magnetic, and the box material is heavy plastic / paper mix.

maglight, it's still hard to convince people there are better options out there

4sevens. Their dealer program is very good and the retail packaging is the best in the business.

One probably couldn't go wrong with Fenix, EagleTac, 4Sevens, etc...

They are bright, well made, innovative, and affordable.

Seriously though, before I knew about these brands and others like them, I only really knew of 3 types of flashlights...

Cheap plastic crap.
Maglites.
Surefires.

I would imagine many people still see it as I did. Introducing them to the "mid-range" lights could only be good.

I'd be immensely proud to represent either SureFire, Pelican or Streamlight in my store (if I had a light store, that is).

Jetbeam. Greag cutting edge products, qualty materials. On top of business, they do a good job handling any product problems and work well...just a few run time issue here and there.

Nite Core obliiovs rasons

Lumapowrer have a lot of great products and are easy to deal with behind the scenes. Goog price points and quality. Outstading customer service.
Plus they made the original "pocket rocket".

The new Quark stuff sells itself.

There may othersthat produce high qualiy,high value flashlishts.

The snottiness of Lufire and it's hardcore get a tiresome. They are good lites enough said.

Fenix No contest... I like the Quark's, but prefer Fenix.

For a brick and mortar store, packaging is incredibly important. Last time I checked Fenix had terrible packaging. 4sevens has excellent packaging, as good as Surefire's if not better, as well as a very good dealer program that works for small businesses like your friend's. There is a MAP, so online dealers cannot undercut the brick and mortar. Best part is they ship right out of Atlanta, GA, so products get there right away.

Does it help that the products are also really good too?

I believe 4sevens and Zebralight would be a good selection.

Edit:
And maybe a HID or Olight SR90 for the top end of lights.

Thanks guys, I'm directing him to 4sevens. I would have been able to do that without asking, but having bought from them myself, I was not thinking of them as a wholesaler.


Again, thanks for the info.

I would throw in a couple of Pelican in the store. Pelican packaging is nice especially the colour.. since pelican torch is colourful yet cheap in the USA.

Probably a few inova like the X5 that people like, not too expensive.

Malkoff would be great too, and as mentioned those 4sevens, fenix lights and etc.

Maybe the shop could buy a couple of surefire in bulk from an online retailer and get it at a cheaper price and selling it to the public instead of acquiring a stockist status from surefire..

LiteFlux comes in a nice wood box that would look good (open or closed) in a display case. Lots of CPF folk really like the LF2XT. OTOH they don't have a wide range of different lights.

LiteFlux lights come in a nice wood box that would look good (open or closed) in a display case. The LF2XT is well-liked by many CPF members. OTOH, the company doesn't currently have a wide range of light models.