None of the rechargeable cells sold on DX are worth their asking price. They're ALL junk. The Eneloops they sell just might be "Enel00ps" so buyer beware.
I paid $8.95 for a four pack of real Eneloops at Fry's. All the stores are carrying them now. I've played with a dozen or more brands of NiMH cells, Eneloops by far kick their collective butts. (Probably because I can charge and stow them for several weeks and they still have high output. My Titanium 2700 mAh cells would be very low after a few days in storage.)